11/03/2011

Airbus and Boeing: a rivalry began 40 years ago, when one was David and the other Goliath (Part 1)


Forty years ago, the world was abuzz over the Boeing 747 and the BAC-Aerospatiale Concorde both whom had just made their first flights just a few months before. Within months of the 1969 Paris Air show the European aerospace companies created Airbus Industries which would take on the industry leaders of the day Boeing, Lockheed, and McDonnell Douglas. Today Airbus and Boeing are the two survivors battling it out in an intense global duopoly.

In 1969 was clearly for Boeing. Its 747 Jumbo Jet reigned for more than 36 years as the Queen of the skies. It is among the world's most recognizable aircraft, and was the first wide body ever produced. The latest version of the aircraft, the 747-8, is in production and scheduled to enter service in 2010 but the project is highly delayed.


France and Germany, the founders of the consortium, were later joined by Spain and the United Kingdom set up the Airbus Industries consortium in 1970 and launched their first plane, the A300. The first twin engine wide-body aircraft, the A300 entered service in 1974 with Air France. The A300 was the first airliner to use just-in-time manufacturing techniques. Complete aircraft sections were manufactured by consortium partners all over Europe. These were airlifted to the final assembly line at Toulouse-Blagnac. Incidentally, today Boeing uses the same technique, ferrying the wings and other parts of the 787 Dreamliner from production facilities in the far east.

To counter the Airbus A300 and Boeing launched development of its twin-engine wide-body the 767 in 1978 which entered service in 1982. The 767 was conceived and designed in tandem with the narrow-body Boeing 757 twin-engine jet with both aircraft sharing common design features and flight decks. The 767 was followed the A300 cockpit and became the first Boeing wide-body airliner to enter service with a two-person crew flight deck, eliminating the need for a flight engineer. The first 767 entered service in 1982. Though orders started tapering off in the 1990s, updated versions of the plane are still in production, including the 767-400ER (extended range) model. American Airlines has outfitted many of its 767s with the Aviation Partners winglets in a bid to improve the fuel efficiency. There have been over 1,000 767s ordered with over 900 delivered as of 2009. The -300/-300ER models are the most popular variants, accounting for approximately two-thirds of all 767s ordered. As of 2009, Delta Air Lines operates the largest 767 fleet of any airline.

Airbus next widened its product offering and offered a replacement for the venerable Boeing 727 three-engine jet, the most popular aircraft at the time. At the same time the A320 also targeted Boeing's best seller the narrow-body 737. After the oil price shocks of the late 1970s, the new Airbus would be of the same size, yet offer vastly improved operating economics and significantly quieter engines. The digital technology in the A320 would herald a two generation technological leap over the all-analogue Boeing 727 and a generation ahead of the hybrid Boeing 737-300/-400/-500 series. The new Airbus was also wider than the 737s by almost eight inches providing passengers that crucial extra inch of shoulder space in the same six abreast seating layout. In 1984 Airbus launched the A320 and again Air France was the launch customer, The airliner became the best selling aircraft for Airbus, who quickly developed two shorter and smaller versions, the A319 and A318, and the longer and larger A321. The Boeing 737 is the best selling commercial airliner of all time, with the 6,000th aircraft being delivered very recently. 

Goaded by the runaway success of the modern Airbus A320 Boeing initiated development of an updated series of 737, now called the 737 Classic, with the 737 Next Generation or Next Gen (737NG) program encompassing the -600, -700, -800 and -900 was announced on November 17, 1993. The first NG, the 2,843rd 737 built, to roll out was a -700, on December 8, 1996. The 737NG is essentially a new aircraft retaining important commonality from previous 737 models. The wing area is increased by 25% and span by 16 ft (4.9 m), which increased the total fuel capacity by 30%. Coupled with the new, quieter, fuel-efficient CFM56-7B engines range is increased by 900 NM. Boeing also bridged the generational gap with the A320 bringing in the full "glass cockpit" with six LCD screens and modern avionics. The passenger experience was also spruced up with improvements similar to those on the Boeing 777, featuring more curved surfaces and larger overhead bins. To compete with the A321 on April 27, 2007, Boeing delivered the first of the newest 737 variant, the 737-900ER, to launch customer Lion Air. Seating capacity is increased to 180 passengers in a 2-class configuration or 215 passengers in a single-class layout. Additional fuel capacity and standard winglets improve range to that of other 737NG variants.

Following the success of the A320, Airbus next introduced the four engined A340 and twin-engine A330 mid-sized aircraft in 1987. While the A340 was designed to compete in the long distance over-water intercontinental routes, Airbus intended the A330 to compete directly in the ETOPS (Extended-range Twin-engine Operation Performance Standards) market, the Boeing 767, but airlines purchased it to replace the McDonnell Douglas DC-10 since the A330 is 38% more fuel efficient.

The A330's fuselage and wings are virtually identical to the A340 thus offering a common rating for both aircraft a'laing 767/757. Both the A340 and A330 borrow heavily from the A320 fly-by-wire and flightdeck, thus offering airlines the ability to move pilots between the narrow and wide-bodies with minimal training, again like the Boeing 767/757. But the A340 was not as successful the A330 was.

Boeing responded the best way it could; by introducing the world's largest twin-engined jet the 777, commonly referred to as the "Triple Seven" The 777 can carry between 283 and 368 passengers in a three-class configuration and has a range from 5,235 to 9,380 nautical miles (9,695 to 17,372 km). Designed to bridge the capacity difference between the 767 and 747, the original 777-200 model first entered service in 1995 with United Airlines, and was stretched by 33.3 ft (10.1 m) as the 777-300 introduced in 1998. The 777-300ER (Extended Range) and 777-200LR (Long Range) variants entered service in 2004 and 2006, respectively, while a freighter version, the 777F, first flew in 2008. It's ease of use, passenger comfort, and operating economics have made it a favourite of airlines, and the 777 has blow the bottom out of the Airbus A340.








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